Category : Uncategorized

Reflections on Mobile World Congress and Saving Money With Your Mobile Overseas

By: Christian Gilby, Sr. Product Manager Mobility

When I landed in Barcelona for Mobile World Congress this past week, I received an SMS message from my iPhone mobile operator that indicated the international-voice roaming rate was $1.39/minute. Thankfully I have a corporate unlimited international data plan, although even with the $50 plan that provides 125MB of roaming data, I still would have [...]

Lessons in Simplicity – Simple, not Simpleton

By: ShoreTel, Brilliantly Simple

In their book “The Power of Simplicity”, business authors Jack Trout and Steve Rivkin begin by asking why people fear simplicity so much. They conclude that it is because historically, people have feared being considered “simple-minded” or a “simpleton.” As a result of this negative association, people became conditioned to think that “complexity” offered a [...]

Turbocharge Your Business with UC-Enabled Applications

By: ShoreTel, Brilliantly Simple

Could your business be more efficient if communications were integrated into your core business processes, such as sales and customer service? Integrating unified communications (UC) features into business applications can increase employee productivity, shorten response times, encourage collaboration, and improve customer satisfaction. The ability to call, IM, email or conference another person from within the [...]

Boost Productivity with ShoreTel Unified Communications

By: Natalia Kagramanova, Product Manager

Once largely restricted to large enterprises, Unified Communications has evolved to provide powerful and affordable business communication capabilities to small businesses. Typically, when people use the term Unified Communications, they are referring a set of six specific capabilities.

Disaster Recovery Options for ShoreTel Systems

By: Dieter Rencken, Senior Product Manager

Among other concerns, recent events in Japan have prompted many to re-evaluate the impact of a possible outage to their enterprise communication systems. Certainly the scale of disaster and loss that we have seen in the past week challenges fully the old adage, “Hope for the best, but prepare for the worst.”

Telecom Reseller Podcast: Interview with @ShoreTel’s Mark Arman

By: ShoreTel, Brilliantly Simple

The ShoreTel team spent four great days discussing the next generation of business communications at Enterprise Connect earlier this month. ShoreTel vice president of business development Mark Arman had a chance to sit down with Doug Green at Telecom Reseller for a podcast. They discussed the HUGE turnout at Enterprise Connect this year – evidence [...]

ShoreTel Discusses Two-Tier Distribution and Enterprise Mobility with CRN

By: ShoreTel, Brilliantly Simple

Chad Berndtson from Channel Reseller News recently sat down with ShoreTel’s Director of Worldwide Channel Marketing, Annette Lorenz, to discuss ShoreTel’s momentum in the channel. Chad and Annette discuss ShoreTel’s ramped up channel presence with two-tier distribution and how the company is generating exciting new opportunities for growth among ShoreTel channel reseller partners, including the [...]

Best in UC – ShoreTel on Unified Communications & Enterprise Mobility

By: ShoreTel, Brilliantly Simple

Kevin Gavin, ShoreTel’s Chief Marketing Officer, recently sat down with Best in UC journalist Heather Clancy for an interview via video conference to discuss ShoreTel’s strategy for helping organizations of all sizes leverage ShoreTel’s innovative technology. Gavin discusses ShoreTel’s technology priorities for 2011, highlights how a mid-size business can make the case for Unified Communications, and [...]

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